AfterPay details

Meta description Afterpay is fully integrated with all your favourite stores. Shop as usual, then choose Afterpay as your payment method at checkout. First-time customers ...
Total websites 31,003 (get leads)
Total websites in alexa top 1M 2,994
Popular countries Australia, United States, Netherlands, New Zealand, United Kingdom
Popular e-commerce platform Shopify, WooCommerce, Magento, Neto, Lightspeed eCom
Popular technologies jQuery, Cloudflare, core-js, Open Graph, HTTP/3
Popular couriers Australia Post, DHL, USPS
Popular payment providers AfterPay, PayPal, MasterCard
Popular categories Clothing & Accessories, Home & Garden, Health & Beauty

Top retailers using AfterPay

Discover the top retailers who have chosen AfterPay as their e-commerce platform. Our list provides valuable insights into the most successful AfterPay - powered e-commerce websites, including their Alexa rank and monthly traffic data.



Website Monthly visitors Alexa Rank
boohoo.com 72,550,649 1,451
casetify.com 59,167,638 1,777
lululemon.com 55,100,381 1,906
urbanoutfitters.com 46,772,889 2,242
fashionnova.com 46,429,879 2,258
ulta.com 32,085,703 3,261
gymshark.com 32,039,916 3,265
colourpop.com 22,144,769 4,711
aritzia.com 21,588,247 4,837
dollskill.com 20,421,484 5,115
See all websites using AfterPay


AfterPay trends on ShopRank

Our reports include detailed data on the number of new websites that join AfterPay each month, as well as the number of websites that leave the platform. By tracking these numbers over time, we can identify trends in growth and attrition rates, and provide our users with a comprehensive understanding of AfterPay current and historical performance.

Month New websites Lost websites
2023-05 54 48
2023-04 92 129
2023-03 99 110
2023-02 761 786
2023-01 1105 768
2022-12 1083 55
2022-11 414 492
2022-10 425 438
2022-09 434 411
2022-08 433 347
2022-07 710 405
2022-06 991 421


Retailers using AfterPay by country

At ShopRank, we provide a comprehensive list of retailers using AfterPay by country, which includes the total number of websites using AfterPay in each country.
Each country is accompanied by the total number of websites using AfterPay in that region, providing you with a clear picture of AfterPay popularity in each location. Additionally, we provide a link to leads for each country, allowing you to easily access a list of businesses using AfterPay in that region.

Country Websites Leads
Australia 13,438 Websites in Australia
United States 7,719 Websites in United States
Netherlands 4,455 Websites in Netherlands
New Zealand 1,422 Websites in New Zealand
United Kingdom 495 Websites in United Kingdom
Finland 378 Websites in Finland
Canada 319 Websites in Canada
Belgium 306 Websites in Belgium
Germany 252 Websites in Germany
Norway 235 Websites in Norway
France 141 Websites in France
Italy 110 Websites in Italy
China 90 Websites in China
Japan 73 Websites in Japan
Sweden 71 Websites in Sweden


AfterPay movement

This paragraph displays which competitors are losing and gaining customers to Shopify.



Competitor Won Leads
VISA 1,059 See
American Express 1,002 See
MasterCard 993 See
PayPal 550 See
Apple Pay 374 See
Google Pay 292 See
JCB 250 See
Klarna 195 See
Stripe Connect 165 See
Diners 97 See
Competitor Lost Leads
Apple Pay 525 See
American Express 484 See
PayPal 481 See
JCB 446 See
Google Pay 435 See
MasterCard 381 See
VISA 359 See
Klarna 320 See
Stripe Connect 251 See
BitCoin 115 See

AfterPay comparisons

Page that provides information on how AfterPay stacks up against its competitors