AfterPay details

Meta description Afterpay is fully integrated with all your favourite stores. Shop as usual, then choose Afterpay as your payment method at checkout. First-time customers ...
Total websites 29,531 (get leads)
Total websites in alexa top 1M 2,856
Popular countries Australia, United States, Netherlands, New Zealand, United Kingdom
Popular e-commerce platform Shopify, WooCommerce, Magento, Neto, Lightspeed eCom
Popular technologies jQuery, core-js, Cloudflare, Open Graph, HTTP/3
Popular couriers Australia Post, DHL, USPS
Popular payment providers AfterPay, PayPal, MasterCard
Popular categories Clothing & Accessories, Home & Garden, Health & Beauty

Top retailers using AfterPay

Discover the top retailers who have chosen AfterPay as their e-commerce platform. Our list provides valuable insights into the most successful AfterPay - powered e-commerce websites, including their Alexa rank and monthly traffic data.



Website Monthly visitors Alexa Rank
boohoo.com 74,002,521 1,451
casetify.com 60,476,424 1,777
lululemon.com 56,351,717 1,906
urbanoutfitters.com 47,844,314 2,242
fashionnova.com 47,368,502 2,258
ulta.com 32,801,609 3,261
gymshark.com 32,637,822 3,265
colourpop.com 22,617,572 4,711
aritzia.com 21,986,423 4,837
dollskill.com 20,833,135 5,115
See all websites using AfterPay


AfterPay trends on ShopRank

Our reports include detailed data on the number of new websites that join AfterPay each month, as well as the number of websites that leave the platform. By tracking these numbers over time, we can identify trends in growth and attrition rates, and provide our users with a comprehensive understanding of AfterPay current and historical performance.

Month New websites Lost websites
2023-09 259 242
2023-08 326 330
2023-07 461 482
2023-06 328 329
2023-05 66 62
2023-04 92 129
2023-03 99 110
2023-02 761 786
2023-01 1105 768
2022-12 1083 55
2022-11 414 492
2022-10 425 438


Retailers using AfterPay by country

At ShopRank, we provide a comprehensive list of retailers using AfterPay by country, which includes the total number of websites using AfterPay in each country.
Each country is accompanied by the total number of websites using AfterPay in that region, providing you with a clear picture of AfterPay popularity in each location. Additionally, we provide a link to leads for each country, allowing you to easily access a list of businesses using AfterPay in that region.

Country Websites Leads
Australia 12,472 Websites in Australia
United States 7,149 Websites in United States
Netherlands 4,057 Websites in Netherlands
New Zealand 1,354 Websites in New Zealand
United Kingdom 472 Websites in United Kingdom
Finland 343 Websites in Finland
Canada 291 Websites in Canada
Belgium 259 Websites in Belgium
Germany 228 Websites in Germany
Norway 208 Websites in Norway
France 129 Websites in France
Italy 104 Websites in Italy
China 89 Websites in China
Japan 73 Websites in Japan
Sweden 68 Websites in Sweden


AfterPay movement

This paragraph displays which competitors are losing and gaining customers to Shopify.



Competitor Won Leads
VISA 1,060 See
American Express 1,013 See
MasterCard 999 See
PayPal 573 See
Apple Pay 386 See
Google Pay 306 See
JCB 251 See
Klarna 204 See
Stripe Connect 177 See
iDEAL 99 See
Competitor Lost Leads
Apple Pay 559 See
American Express 513 See
PayPal 509 See
Google Pay 466 See
JCB 453 See
MasterCard 390 See
VISA 360 See
Klarna 339 See
Stripe Connect 264 See
BitCoin 119 See

AfterPay comparisons

Page that provides information on how AfterPay stacks up against its competitors